The problem
The bar reopened in a new location with a new name but lacked a clear brand identity, had weak account performance, and faced technical issues with the Facebook Business setup
LUST
Description
The solution
Rebuilt the advertising infrastructure, resolved Business Manager issues, and developed a full content and design system, including content shoots, dynamic creatives, and a recognizable visual style aligned with the bar’s new positioning
The result
Account performance increased by 15x, attracting a new audience with strong engagement, while establishing a consistent visual identity and clear positioning that successfully supported the relaunch
Design
We created a complete visual and content system for LUST’s relaunch, translating the bar’s new positioning into a distinctive social media presence. The system included event announcements, promotional graphics, dynamic content and a consistent visual style designed to attract a new audience and make the brand instantly recognisable.
Advertisement
We rebuilt the advertising infrastructure, resolved the existing Business Manager issues and launched campaigns supported by new creative assets. Combined with the refreshed content system, this increased account performance by 15x, expanded reach and attracted a new, highly engaged audience.
